Why Asking the Right Questions Matters in New Construction

New construction homes offer incredible opportunities for buyers, but real estate agents must be prepared to navigate the process effectively. Unlike traditional home sales, working with builders requires understanding contract terms, builder incentives, standard features, and delivery timelines.

As a real estate agent, your ability to ask the right questions can mean the difference between a smooth transaction and unexpected challenges for your client. That’s why we’ve put together a comprehensive list of must-ask questions when dealing with builder representatives.

Below are some of the top questions you need to ask.

Top Questions to Ask a Builder Representative

1. Broker Compensation

• What is the broker compensation?
• Is the commission based on the base price or total price with upgrades?
• Are there tiered commission structures for multiple sales?

2. Builder Incentives

• Is the builder offering closing cost assistance?
• Are there promotions for design center upgrades?
• Are there bonuses for selling immediate delivery homes?

3. Delivery Timeline

• What is the estimated delivery time?
• How long does the permit process take?
• Are there any immediate move-in homes available?

4. Standard Features & Upgrades

• What flooring options come standard?
• What kitchen style is included in the base price?
• How much is required at the design center for upgrades?

5. Home Site & Lot Premiums

• Which lots come with no additional premiums?
• What are the costs for end-unit townhomes?
• Are walkout basements available?

Why These Questions Matter for Agents & Clients

By proactively asking these questions, you can:
✅ Negotiate better deals for your clients
✅ Avoid surprises in builder contracts
✅ Provide valuable insights on home features and customization options
✅ Strengthen your expertise in the new construction market

New home sales come with different rules compared to resale homes, and builders’ contracts typically favor the builder. Asking detailed questions helps you protect your clients' interests and build trust as a knowledgeable real estate professional.

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