Aristotle Was Right About Habits: 10 Things to Do (or Change) to Be Better in Real Estate and in Life

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” – Aristotle

In real estate, success doesn’t happen overnight. It’s not a single transaction, a viral reel, or a lucky break. It’s the product of consistent actions — done daily, done intentionally, and done well. If you want to be great - not average, not good, but great you must build habits that reflect greatness.

Here are 10 things you need to do (or change) to be better — as a REALTOR®, a business owner, and a person of influence.

1. Audit Your Daily Habits

• Your results are a reflection of your routines.

• Track your day for a week — every minute. Are your actions aligned with your goals? If not, adjust. Swap distractions for disciplines.

• Create routines that push you toward your next level.

2. Control Your Morning

• The first 90 minutes of your day predict your momentum.

• Don’t roll over and check your phone — roll into gratitude, goals, and growth.

• Try this: Prayer. Plan. Prospect. Start your day with peace, purpose, and production.

3. Schedule Prospecting Like a Doctor’s Appointment

• Leads don’t fall from the sky — they grow from consistent planting.

• If you say you’re “too busy” to prospect, you’re too busy to grow.

• Treat your lead generation block like surgery: non-negotiable, scheduled, and protected.

4. Choose Your Circle Wisely

• You rise (or fall) to the level of your environment.

• Surround yourself with people who stretch your thinking, challenge your excuses, and remind you that average isn’t an option.

• Join masterminds. Hire a coach. Network with leaders, not complainers.

5. Follow Up Like a Pro

• Fortune favors the consistent, not the lucky.

• Most agents stop following up after two attempts. The best? They keep going until the deal closes or the door closes.

• Create systems (like SmartPlans or automations) that ensure no lead is left behind.

6. Speak with Energy and Empathy

• Your tone can turn a maybe into a yes.

• Great agents don’t just sell homes — they sell trust, clarity, and confidence.

• Practice scripts, but speak from the heart. When people feel heard, they feel safe to move forward.

7. Study Your Craft Daily

• Top producers read market stats, study scripts, watch webinars, and attend trainings.

• Mediocre agents rely on what they learned three years ago.

• Commit to 30 minutes of skill sharpening every day. Growth compounds like interest — quietly but powerfully.

8. Automate and Delegate

• You can’t do $1M work with a $10 task list.

• Use tools to automate your follow-up, social media posts, and email campaigns.

• Hire a virtual assistant or transaction coordinator to free your time for high-value activities: lead generation and appointments.

9. Track Everything

• Numbers tell the truth, your emotions won’t.

• Track your calls, appointments, conversion rates, and income sources.

• When you track, you can tweak. And when you tweak, you can grow with precision, not guessing.

10. Protect Your Energy

• You can’t pour from an empty cup.

• Set boundaries. Rest. Move your body. Feed your mind.

• When you operate from overflow, your confidence, creativity, and connection all expand — and clients feel it.

Aristotle didn’t have a CRM, a smartphone, or a social media algorithm, but he understood one timeless truth: You become what you do repeatedly. You don’t rise to your goals, you fall to your habits. So, what are you repeating? What are you building daily that reflects the greatness you say you want?